Our Partners
HSBC UK Partnership officially begins
The eight-year partnership seeks to embrace communities nationwide and will work across the sport.
British Cycling partner with Love Velo
Love Velo become British Cycling's new official travel partner.
A day in the life of a GB Cycling Team academy rider
Behind the scenes with Abbie Dentus, Quillan Isadore, Frazer Clacherty and Mark Maguire - supported by our official partners.
HSBC UK
On 1 January 2017 HSBC UK became the lead partner of British Cycling. Over the next eight years, together we want to invite families from across the UK to revisit the joys and benefits of getting on a bike – from the functional to fun!
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Cervélo
In May 2015, British Cycling began a five-year partnership with Cervélo, with the bike manufacturer working with the Great Britain Cycling Team.
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Science in Sport (SiS)
Official sports nutrition supplier, SiS work directly with Great Britain Cycling Team athletes in order to create bespoke nutritional strategies to fuel them ahead of key competitions throughout the next four-year cycle and, ultimately, towards the Tokyo 2020 Olympics and Paralympics.
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Love Velo
British Cycling have entered into a new partnership with Love Velo, an exciting cycling travel brand who share our vision for getting more people on their bikes.
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Bicycle Association
In 2014, the Bicycle Association became an official partner of British Cycling’s youth development programme, Go-Ride. This has enabled British Cycling to provide even more opportunities for young people to get involved with cycle sport.
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Evans Cycles
In 2015, Evans Cycles became an official partner of Go-Ride, British Cycling’s flagship programme for young people - providing over 1,500 HOY bikes to run coaching and racing sessions across the country.
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Lazer
Lazer is one of the most innovating helmet companies in the world. This is why in 2014 British Cycling chose Lazer as its official helmet supplier.
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Madison
Madison has come a long way since 1977, from its modest beginnings as a small suburban bicycle shop in North West London, to what is now the UK’s leading distributor of bicycle parts and accessories.
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Verve Cycling
In 2015, Verve Cycling became the official power crank supplier to the Great Britain Cycling Team. The partnership allows the Great Britain Cycling Team athletes across all disciplines the opportunity to ride with accurate power measurement capabilities.
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TrainingPeaks
TrainingPeaks has been supporting data driven coaching within British Cycling as a supplier since 2011.
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