Our Partners
Zwift unveiled as Official Training Community of British Cycling
British Cycling and Zwift look beyond Tokyo 2020 with official partnership
Shell UK
Shell UK Limited (Shell UK) and British Cycling have signed an agreement making Shell UK an official partner of the national governing body, a partnership that will run until the end of 2030.
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Kitbrix
KitBrix is an innovative sports bag manufacturer aimed at athletes who need to carry sports clothing and equipment as easily and effectively as possible.
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Sportive Breaks – Official Travel Partner for British Cycling
British Cycling members will have access to the best cycling travel experiences via Sportive Breaks, and the Great Britain Cycling Team will be supported with business travel and a specialist team through Destination Sport Travel.
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Shimano
As the world’s leading manufacturer of bicycle components, Shimano is one of the most recognisable cycling brands on the planet.
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Freewheel - Your local bike shop online
The origins of Freewheel can be traced back to a small bike shop in north London in 1977. Some may even recognise Freewheel as the popular mail order catalogue it became in the 1980s and 1990s.
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Lazer
Lazer is one of the most innovating helmet companies in the world. This is why in 2014 British Cycling chose Lazer as its official helmet supplier.
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Madison
Madison has come a long way since 1977, from its modest beginnings as a small suburban bicycle shop in North West London, to what is now the UK’s leading distributor of bicycle parts and accessories.
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TrainingPeaks
TrainingPeaks has been supporting data driven coaching within British Cycling as a supplier since 2011.
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See.Sense
British Cycling will use the insights detected from See.Sense’s intelligent bike lights to help improve cycling conditions across the UK.
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Healthspan
Healthspan is the Official Sports Nutrition Partner and Official Vitamin and Supplement Partner to the Great Britain Cycling Team and British Cycling.
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Total Computers
Total Computers is the Official IT Partner of British Cycling. Total Computers will be helping British Cycling implement, manage and support the technologies its people need to perform effectively.
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