The Etape Cymru is pleased to welcome back leading sports nutrition supplier ZipVit Sport as the official nutrition partner for the 2012 closed-road sportive event. The toughest closed road ride in the UK will return to North Wales on Sunday 9th September 2012, after being taken over by mass participation events company, Participate Sport.

This year’s involvement from ZipVit will see a huge increase in the amount of product available, ensuring participants are fuelled correctly and feed stations are continually stocked. There will be four feed-stations that will be continually re-stocked along the hugely challenging route to ensure all riders stay energised and hydrated. The ZipVit Sport products available will be ZipVit ZV1 Energy Drink Elite, ZV7 gels and ZV7 Energy Bars.

“We know from 2011 that the Etape Cymru route in North Wales is an extremely challenging one, and with the distance it’s even more essential than usual to fuel correctly,” said Ben McKay, Brand Manager for ZipVit Sport. “We’re delighted to offer our class-leading and pro-proven products to Etape Cymru entrants at their feed stations.”

ZipVit Sport produce high quality sports nutrition and supplements to help serious athletes and recreational enthusiasts reach their optimal physical health and athletic performance. Professional cycling teams such as the BMC Racing Team use ZipVit Sport. Their products are at the cutting edge of nutritional science and are formulated to be tasty and easily digested.

“We’re pleased to welcome back ZipVit Sport to the Etape Cymru for the second year,” explained Nick Rusling, Chief Executive of Participate Sport. “We’ve taken time to ensure we get this aspect of the event absolutely right for 2012; it’s going to be a great day out and Zipvit Sport will have a helping hand in getting riders along the route with their superb energy products.”

More information on the Etape Cymru can be found on: www.etape-cymru.co.uk The event will cost £55 and entries are now open.