Wiggle Honda Pro Cycling’s World and Olympic champion Dani King, World junior time trial champion Elinor Barker, and Olympic Academy rider Amy Roberts will line up at the start of the new Milk Race, in Nottingham city centre on Sunday.
The Milk Marketing Board sponsored the Tour of Britain from 1958 until its winding up in 1993, and 20 years on the new Dairy Council and Milk Marketing Forum have come together for a one-day race, to one again promote the benefits of milk.
For the first time ever there will be a race for elite women, alongside that for the men.
“It's great to see the Milk Race back on the calendar after 20 years away!” said Roberts, who recently returned from China after representing Wiggle Honda Pro Cycling in the Tours of Chongming Island and Zhoushan Island. “It's a privilege to be be to take part in such a prestigious event, especially being able to represent Wiggle Honda Pro Cycling in the UK. It's also fantastic to see equality in prize money between men and women,”
The new Milk Race will be based on a 1.2km circuit in the centre of Nottingham, starting and finishing on Long Row, and passing such historic sights as Nottingham Castle. The elite women’s race will start at 2.15pm and will go on for 50 minutes plus five laps.