Herbalife-Leisure Lakes rider Junior Heffernan died as the result of an incident in the 41st Severn Bridge Road Race near Olveston, Gloucestershire on Sunday, the race organiser has confirmed.
The 23-year-old from Yelverton in Devon was involved in a collision with a car on the third lap of the 10-lap race, which was immediately abandoned.
British Cycling offers its condolences to the family and friends of Junior Heffernan.
British Cycling president Brian Cookson said: "This is a tragedy which will profoundly sadden everyone associated with cycling in this country.
"My thoughts are with Junior's family and with his friends."
A British Cycling spokesperson added:
“Fortunately, these incidents are extremely rare and this fatality is the first in many, many years. British Cycling takes this matter extremely seriously and we will conduct our own investigation. We are also co-operating fully with the police.
“Our priority for the moment is working with the police and also making our best efforts to support the race organisers and Junior’s team. We will be conducting an investigation and will act on that.”
The funeral will be held at: St Eustachius' Parish Church, Tavistock at 13.00 on Wednesday 20 March 2013.The service will then be followed by a celebration of Juniors life at :
Sat Nav: 50 33'23.52"N 4 08'03.65"W
Floral tributes to Junior can be arranged through Simply Flowers on 01822 853 625.
Junior's family have confirmed that there is an optional black dress code and wish for those who would like to attend to wear what they feel comfortable in.