As Britain embarks on one of its greatest ever summers for cycling, British Cycling, the UK’s national governing body, has today launched an all-new package for fans to get behind the sport and show their support for the world’s best cyclists.
With the Tour de France and the Commonwealth Games arriving in Britain next month, British Cycling Fan is an all new package of benefits for cycling fans to get unrivalled access to the best of the GB Cycling Team.
People who sign up to become an official British Cycling Fan will get exclusive offers, including advance priority ticket sales for Britain’s premier cycling events, including the UCI Track Cycling World Cup*.
For just £20 a year, official fans will also be given exclusive access to Great Britain Cycling Team training sessions, getting up close to their cycling heroes, as well as the chance to enter money can’t buy competitions.
Commenting on the launch, Britain’s most successful ever Olympian, Sir Chris Hoy, said: “Racing and winning in front of a home crowd is the greatest experience that any athlete could ever dream of. British fans are amongst the greatest in the world and cycling is a sport that we’re really excelling at.
“The launch of British Cycling Fan is an acknowledgement that the sport is now mainstream and in an incredibly exciting place. Ahead of another great summer I’d encourage as many fans as possible to join us and show their support for our incredible sport.”
As British Cycling’s first official Fan, Olympic champion and BBC sports presenter, Jonathan Edwards said: “I’ve loved watching the outstanding successes of our British cyclists over the last few years. As a fan of cycling, I am really looking forward to showing my support this summer and getting behind the team. I’ll be watching from the sidelines and cheering loudly for our heroes as they cross the line!”
To coincide with the launch, British Cycling has also today launched a nationwide search for Britain’s Best Cycling Fan. The national governing body is calling on cycling fans nationwide to demonstrate how committed they are to following the sport with one lucky fan winning an ultimate fan experience package at the Tour of Britain.
Cycling enthusiasts are being asked to tell British Cycling just why they are Britain’s Best Cycling Fan. The best stories and personalities will be featured on British Cycling’s website and social media channels with monthly prize draws throughout the summer as the cycling fan community builds.
For just £20 a year, British Cycling Fans will enjoy the following benefits:
● Exclusive access to the Great Britain’s Cycling Team’s training sessions
● Find out first: priority/breaking news ticket offer
● Priority tickets to major UK cycle events
● Supporter travel package discounts
● Supporter pack
● Money-can’t-buy exclusive competition prizes
● Stay up to date - monthly email update bursting with news, competitions, and exclusive offers.
● Fan card and pin badge
● Magazine discounts
● Exclusive digital downloads (wallpapers, postcards and more)
To find out more about British Cycling’s Fan visit www.britishcycling.org.uk/fan.
*Existing members will have access to all the Fan benefits, except the pin badge, through their British Cycling member dashboards, which will be updated shortly.