Sky Visit the Velodrome

 

News Posted: 23 September 2008

 

Monday 22nd September saw a team of staff from Sky take to the Velodrome boards as British Cycling introduced its new sponsor to the world of cycling. James Murdoch - the chief non-executive chairman of British Sky Broadcasting and son of global media mogul Rupert Murdoch - took part, alongside Alastair Campbell - former Director of Communications and Strategy for the Labour Party - who was in Manchester for the Labour Party Conference.

Above: Jamie Staff spurs a member of the Sky team on

The Sky team started the day on the track alongside Gold medallist Jamie Staff whilst receiving coaching advice from some of the top GB coaches. The group then competed in maximum power tests on Wattbikes before going over the road to look around the EIS facility. They then finished their day by watching the Olympic cycling heroes in action during a training session.

James Murdoch said of his day at the Velodrome, "This has been a fantastic experience, we've had fun on the track and have been able to witness the best coaching and sports operation in the world first hand."

Above: James Murdoch gives it his all in the Wattbike maximum power tests

Above: Performance Manager Shane Sutton gives Sky some direction

Above: The Wattbike maximum power test

Above: (Left) Jamie shares the secrets to Gold medal success; (Right) Alastair Campbell soon got to grips with track cycling